Research
Whitepapers
In-depth research, frameworks, and methodologies from OYNK. These documents outline our approach to digital sustainability, governance standards, and audit-ready assessment practices.
The EcoPigs Measured-Carbon Model (EMCM)
The formal methodology behind EcoPigs v3: instrumented device energy, a real-visit time-weighted live grid, empirical-Bayes calibration to a corpus prior, and a distributional output with a 90% credible interval — every figure labelled measured, modelled, or estimated.
Measuring the Real Carbon of the Web
A plain-language guide to EcoPigs v3 — what we measure, what we model, the estimate-to-measurement ladder, and why an honest range beats a falsely precise number. Written for clients, press, and disclosures.
PEER Audit Security Architecture
Technical documentation of PEER Audit's triple-layer air-gap architecture. Your code never leaves your infrastructure — not a single line, not a single character.
When Sustainability Leaders Fall Short Digitally
Zero out of twenty UK sustainability leaders passed digital sustainability standards. 50% fail accessibility, average emissions nearly 2x threshold, page weight 7x acceptable limits. The gap between narrative and execution is measurable.
Digital Sustainability in UK Colleges
How website design decisions are quietly affecting student access, inclusion, and environmental impact. A P.E.E.R. Lite™ analysis of 50 UK college websites reveals 32% fail accessibility standards, with 147 contrast failures and 8.9MB average page weight.
90% of Prominent UK B Corps Fail Basic Digital Sustainability Standards
Evidence from a P.E.E.R. Lite™ analysis of 20 prominent UK B Corp websites. Only The Guardian and Depop passed. Average emissions nearly 2x threshold, page weight nearly 4x threshold.
P.E.E.R.™: A Framework for Digital Integrity, Sustainability Governance, and Audit Readiness
A comprehensive framework designed to assess digital systems as integrity infrastructure, evaluating Performance, Experience, Emissions, and Ranking.
The Integrity Proxy in Organisational Sustainability Assessment
Digital Systems as Signals of Governance, Credibility, and Intent. A conceptual lens introduced by OYNK for understanding how stakeholders rely on accessible digital artefacts as informal signals of organisational maturity.
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- The EcoPigs Measured-Carbon Model (EMCM) The methodology behind measuring a website's carbon from what it actually transfers and executes, rather than from a page-weight approximation.
- The Integrity Proxy in Organisational Sustainability Why an organisation's website is a usable proxy for the integrity of its wider sustainability claims.
- EcoPigs: Measuring the Real Carbon of the Web What is wrong with the standard website carbon estimate, and what changes when you measure the transfer and the execution instead.
- P.E.E.R. Audit Security Architecture How the audit runs against a site without holding anything it should not, and why that architecture was chosen.
- P.E.E.R.™: A Framework for Digital Integrity Performance, Experience, Emissions and Ranking as one measurable framework for digital integrity and sustainability governance.
- When Sustainability Leaders Fall Short Digitally Organisations with strong sustainability credentials, and the websites that do not match them. What the gap looks like when it is measured.
- Digital Sustainability in UK Colleges A study of further education websites in the UK, measured for emissions, accessibility and performance.
- B Corps and Digital Sustainability Certified B Corporations measured on the one part of their operation the assessment barely looks at: the website.