Digital Sustainability Consultancy

Your website is costing you more
than you think.

Slow pages lose customers. Bloated code wastes energy. Bad speed kills your search ranking.

We find what's broken, fix what matters, and prove the results.

See it for yourself

Enter your URL. We'll score your site on speed, user experience, carbon output, and search ranking — in seconds.

100+ audits delivered
5 industry awards
WSG & WCAG compliant

Your agency made it look good.
We make it work.

Most agencies make things look good. We make them work. Faster load times, lower costs, better rankings, and real proof of your green claims.

Audit

We find what's slowing your site down. We spot what wastes energy and what hurts your search ranking. No guesswork.

Fix

We rebuild the parts that matter — speed, access for all users, and compliance. Clean, lean code that most agencies can't or won't write.

Prove

We give you the numbers — speed scores, carbon savings, compliance reports. Show your stakeholders real, measured impact.

Accessibility isn't a feature.
It's a requirement.

If your website can't be used by everyone, it's broken. B Corps must meet JEDI goals — but access isn't just a checkbox. It's the baseline. Every person, no matter their ability, should be able to use your site. We audit and fix to WCAG 2.2 AAA, the highest standard.

WCAG 2.2 AAA Compliance

We don't stop at AA. We test every page for colour contrast, keyboard use, screen reader support, reading ease, and touch targets.

B Corp JEDI2 Audits

B Corp's JEDI Standards V2.2 need proof that your website is open to all. Our JEDI2 audit gives you that proof — a score, a report, and a clear path to full compliance.

WSG Compliance

The W3C Web Sustainability Guidelines (WSG) set the new standard. We check all 93 rules and give you a clear path to compliance — before your rivals get there.

Learn about our JEDI2 Audit

The P.E.E.R. Framework™

Every project we deliver meets four strict criteria. This is what sets true sustainable web work apart from basic web design.

P

Performance

Ultra-fast websites that turn visitors into customers. Speed shows quality to both users and search engines.

E

Experience

Custom design that replaces cookie-cutter templates. Every click is built to earn trust and drive action.

E

Emissions

Low carbon output through clean, lean code. Your website aligned with your Net Zero goals.

R

Ranking

Smart SEO and clear content to help you show up when people search for green business and ethical tech.

See the Research Behind P.E.E.R.

Strategic Services for Sustainable Growth

We're strategic consultants, not a basic web studio. Our services deliver real business and green results you can measure.

P.E.E.R. Audit™

A deep technical check that finds Digital Waste in your site and measures it against green standards.

  • Carbon output check
  • Speed benchmarks
  • SEO health check
  • UX assessment
Explore P.E.E.R. Audit

Digital Decarbonisation

We fix what you already have. Better speed, lower carbon, stronger B Corp scores — without starting from scratch.

  • Image clean-up
  • Leaner code
  • Green hosting move
  • Smarter caching
Explore Digital Decarbonisation

Sustainable Rebuilds

Fast, custom websites that replace generic templates. Built to convert visitors and stay green.

  • Custom UX design
  • Speed-first build
  • Better conversions
  • Brand alignment
Explore Sustainable Rebuilds

Sustainable AI

We help you use AI in a lean way — lower costs, less energy, same results. Coaching and hands-on set-up.

  • Smarter workflows
  • Low-energy AI models
  • Cost reduction
  • Ethical AI practices
Explore Sustainable AI

Impact Retainer

We keep watch month after month. Speed checks, SEO tracking, and tweaks to keep your site at its best.

  • Monthly reporting
  • Ongoing improvements
  • SEO monitoring
  • Priority support
Explore Impact Retainer
Lush green leaves with water droplets

Not Sure Where to Start?

Book a free call. We'll talk about your goals and point you in the right direction.

Book a Discovery Call

Extended Sustainability Support

Our main focus is cutting digital waste and building fast websites. But we also help with wider carbon and reporting work where digital plays a key part.

Carbon Reduction Planning

Clear, concrete plans that cut real carbon. No vague claims.

Scope 3 Support

Help with Scope 3 — the indirect carbon from your digital tools, platforms, suppliers, and content.

Digital Emissions Audits

We find the systems, workflows, and files in your digital setup that produce the most carbon.

Net Zero Alignment

We turn your green goals into clear digital tasks and action plans.

Internal Enablement & Advisory

Workshops, team sessions, and ongoing advice for your staff and partners.

Balanced Optimisation

Not every site needs perfect scores. We help you find the right balance between speed and user experience.

The Digital Sustainability Consultancy

OYNK is a digital sustainability consultancy. We cut Digital Waste. We work with purpose-led brands, B Corps, and forward-thinking groups that need their websites to match their Net Zero goals.

We solve three key problems: lost revenue from slow sites, brand risk from wasteful digital habits, and wasted time from messy tech.

Our message is simple: we make your digital world cleaner, faster, lighter, and better for business.

Book a Consultation

30-minute discovery call

Ready to cut Digital Waste and align your website with your green goals? Let's talk about how we can help.

Schedule a Call
+100

Projects Since 2024

<1.4s

Target Load Time

<0.5g

CO2 Per Page Load

Technical Excellence

We build fast, clean websites that set the bar for green web work.

Strategic Focus

Every choice is driven by business results and planet-first thinking. No fluff, no wasted effort.

Long-term Partnership

We work with clients who know that being green is something you do, not just something you say. True partners in your mission.

Awards & Recognition

Our work in green digital has been backed by top business awards.

SME Northamptonshire Business Awards 2025 — Gold Winner, Best New Business NBEA 2025 Finalist — Sustainability Award NBEA 2025 Finalist — Innovation Award SME National Business Awards 2025 — Finalist Midlands StartUp Awards 2025 — Finalist
Northampton College campus building
"OYNK has engaged with the college to inform on sustainability within digital services as part of our ongoing employer skills forums and sustainability agenda. Their objective on digital sustainability awareness has had a positive impact on all staff and their insights have helped us inform colleagues across the college. More importantly, the impact on our students and how we embed this into the teaching and learning to enable them to be prepared for careers of the future in the digital sector. We look forward to working with Ash further on his initiative to work towards Northamptonshire improving website CO2 emissions."

Vicky Clarke

Northampton College

Green Gown Award Winner 2025

Frequently Asked Questions

Everything you need to know about working with OYNK and how we build greener websites.

What is Digital Waste?
Digital Waste is the carbon, energy, and wasted effort caused by poorly built websites. Think bloated code, huge images, and needless server calls. They waste energy and hurt both user experience and the planet.
What is the P.E.E.R. Framework?
P.E.E.R. stands for Performance, Experience, Emissions, and Ranking. It's how we audit and improve websites across these four areas. The goal: your site delivers business results and stays kind to the planet.
How long does a P.E.E.R. Audit take?
A full P.E.E.R. Audit takes 2-3 weeks, depending on the size of your site. This covers deep analysis, team chats, and a clear action plan with ranked next steps.
Do you work with organisations outside the UK?
Yes, we work with purpose-led groups around the world. We're remote-first, so we team up with clients across time zones. This also keeps our own carbon low by cutting travel.
What industries do you specialise in?
We mainly work with B Corps, purpose-led brands, charities, and groups chasing Net Zero. Our clients come from green fashion, clean energy, ethical finance, and social enterprise.
Can you help with AI sustainability?
Yes. Our Sustainable AI service helps you use AI the right way. We focus on picking low-energy models, lean set-up, and honest carbon tracking for your AI work.

Latest Insights

Our latest ideas on web speed, green practices, and digital strategy.

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Want to dig deeper? Read our Whitepapers

Ready to Improve Your Website's Performance?

Book a call to find out what's holding your website back. We'll show you how to fix it — and turn more visitors into customers.

Schedule a Discovery Call Get Free P.E.E.R. Review

No obligation. Strategy first. Price second.

Let's Build Something Sustainable

Ready to make your website match your green goals? Get in touch to start the talk.

Location

United Kingdom

We typically respond within 24 hours.