The People Behind OYNK
A small, focused team. We blend deep tech skills, clear strategy, and real business sense to help you cut Digital Waste.
Ashley John
Founder & Digital Sustainability Consultant
Ashley founded OYNK to prove that fast websites and low carbon are not trade-offs. His background spans web design, engineering, and digital strategy. He works where speed, user experience, and carbon reduction meet.
He leads OYNK's tech direction and methods. That includes EcoPigs, our platform that finds and removes Digital Waste across websites. Ashley works with B Corps, mission-led teams, and groups that want real results, not greenwash.
He builds digital systems that drive revenue, scale well, and support Net Zero goals without cutting corners on quality.
Paulina
Head of Marketing
Paulina leads marketing at OYNK. She makes complex tech and green topics clear, honest, and free from greenwash. Her focus is on reaching senior leaders and decision-makers who value substance.
She ties brand, messaging, and strategy together. This keeps performance, green goals, and business value aligned across all content and campaigns. Paulina guards OYNK's tone, clarity, and trust as we grow.
She works with clients and our team to turn tech results into stories that drive real action and lasting impact.
James
Head of Sales
James leads sales at OYNK. He works with teams to find where speed, green goals, and business results overlap. His focus is long-term partnerships, not one-off deals.
He guides clients from first chat through to delivery. He keeps goals clear, solutions right-sized, and value easy to measure. James is great at helping teams new to digital green practices move from ideas to action.
He matches client needs with OYNK's tech and advice. This keeps every project structured, goal-driven, and built to last.
What We Bring Together
The OYNK team blends deep tech skills, clear strategy, and business focus. We help you cut Digital Waste and build websites that deliver.
Technical Depth
Real engineering skill, not surface-level fixes.
Strategic Clarity
Clear thinking that turns complex problems into action plans.
Commercial Focus
Results that matter for your business, not just green theatre.
Work With Us
Ready to cut Digital Waste and build sites that perform? Book a call to talk through your goals.